MARKET RESEARCH

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You want to create a new product or better know the expectations of your customers and prospects, or create your own business?

Do you want to save money and do it yourself?

Our agency makes more than 500 studies from different sectors every year. This is the guarantee of reliability for your project.

" A market study is a collect and analysis of information aimed at identifying the characteristics of a market."

MARKET STUDY IN DETAIL

 
WHAT'S THIS ?

The local market study is a document which is delivered to the client and provides a status report of past, current and future market conditions over a target zone.

WHY ?

The goal of a local market study is to be able to estimate the market volume, make the right marketing and implementation decision. To quantify the market, this study provides a realist financial forecast. The study of the catchment area allows a detailed knowledge of its local market. This study also helps to better analyze its competitors.

HOW?

We collect and analyze demographic, socio-professional and sectoral data.

WHAT RESOURCES?

RBMG puts at your disposal consultants and consultants junior for a length of 10 days.

OUR FORCES

RBMG is a mutli-activity agency operating throughout France and internationally.

WHAT'S THIS ?

The study of the catchment area consists in three parts: the analogy (it consists in observing a similarly developed company), the study of competitors and their characteristics, and the research of statistics on the settlement area.

WHY ?

The study the catchment area allows both to choose a possible future point of sale and / or to improve its knowledge of its catchment area.

The study of the catchment area allows a detailed knowledge of its local market. This study also helps to better understand its competitors.

HOW?

We take a picture of the area, study population demographics, analyze the competition, and make operational recommendations.

WHAT RESOURCES?

RBMG puts at your disposal consultants and consultants junior for a length of 10 days.

WHAT'S THIS ?

An implementation study provides you with an 3 top of the best implementation areas for your project.

WHY ?

You have a concept, but you do not know in which zone you implant? Would you like to know the best location between several zones?

This study allows you to target the areas with the greatest business potential, guide your prospection, and guide your recruitment.

HOW?

We take a picture of the area, study population demographics, analyze the competition, and make operational recommendations

WHAT RESOURCES?

RBMG provides you with consultants and junior consultants for a duration of 2 weeks.

OUR FORCES

As a true right arm, we are committed to your side. We consider your project as our project.

WHAT'S THIS ?

Quantitative studies are administered in the form of a questionnaire.

WHY ?

The purpose of a quantitative study is to obtain a precise, measurable and quantified answer to a problem facing the company.

HOW?

Quantitative studies are done via questionnaires in order to test a hypothesis (notoriety, taste test, positioning on the market, etc.). The questionnaires can be administered face to face, by telephone, internet, by mail.

WHAT RESOURCES?

RBMG provides you with consultants and junior consultants for a duration of 3 weeks.

OUR FORCES

RBMG guarantees operational and personalized recommendations according to your needs.

WHAT'S THIS ?

After performing the analyzes necessary for this study the results can be studied by software. Management recommendations are then delivered to the company.

WHY ?

Qualitative market research helps to understand the root causes of the problems the company faces. This study is important for a company that wants to launch a new product or to move elsewhere as it helps to understand the root causes of problems and therefore correct them.

HOW?

Definition of the target, definition of the survey strategy (web, telephone, focus group ...), creation of the database, dissemination of the survey, analysis and treatment of the results.

WHAT RESOURCES?

RBMG provides you with consultants and junior consultants.

OUR FORCES

RBMG guarantees a rigorous methodology set up by our expert marketing consultants and pragmatic results.

TOM DEPRIL DUPRE

Tom has been part of the RBMG network for several years now. Graduate of a Master in business strategy and communication, he became expert in analysis and market research!

A QUESTION ? A NEED ?

Do not hesitate! Contact us by mail, and get an answer under 48h!

 

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